Blaze Smith
Modern design and platforms
Associated Bank digital banking app interface showcasing key features: viewing accounts and monitoring credit score, getting assistance through a virtual assistant chat, tracking spending with categorized budgets, and setting up new accounts efficiently. Each screen displays a clean, user-friendly layout, with sections for account balances, credit monitoring, budgeting tools, and personalized financial insights.

Associated Bank

[2023 - Present]
UI Design
UX Research
Content Creation
Conversion Rate Optimization

Outcomes

Designing on the launch of 12 major customer-facing features.

Increasing product engagement across a significantly large active user base on targeted interstitials.

Assisting in the introduction of a top-secret system that establishes a scalable base and is ideal for large corporations, which I am not yet able to disclose :)

Tooling

Figma,
UserTesting,
Smartsheet,
Mobbin,
Adobe After Effects, Animation, Photoshop, Illustrator

Brainstorming

Wireframes for a mobile banking application, displaying various screens including overview, alerts, messages, settings, and different types of alerts and notifications. Each section contains multiple design variations, labeled with functional elements such as top alert, bottom alert, and popup.Design components and icon sets for a mobile banking app, featuring categorized sections of icons for different functionalities like account overview, bill pay, quick access, transfers, and settings. Icons are grouped by context, such as transaction categories and different navigation elements.User flow screens for a mobile banking app’s ‘Activation Zone’ feature, showing the sequence of setting up direct deposit and managing checking accounts. The flow includes selecting an account, confirming paycheck distribution, setting up a direct deposit through payroll providers, and completing the task successfully.High-fidelity mobile app screen designs, showing the latest updates and archived assets for a banking app. The layout includes proof-of-concept designs for account features like saving time on transactions, personalizing account views, and discovering insights, alongside archived elements for various user interface components.User interface design showing subscription fee insights, highlighting a fee increase for a streaming service. The design showcases a preview card, a detailed insights card with monthly breakdowns, and a banner providing information and call-to-action buttons to view insights or get a reminder later.